Skills
Figma
InDesign
Photoshop
Illustrator
WordPress
Elementor
Experience
Studio Director
Loren Polster Design Solutions | Remote
Own and manage studio projects + processes; comprehend the nuances of design and development
Work with designers and developers to successfully execute projects for clients
Demonstrate an unwavering commitment to excellent customer service by exhibiting professionalism and responsiveness
Cultivate meaningful relationships with clients to understand and fulfill their marketing, brand, and graphic design visions
Deliver on client expectations, meet deadlines, and remain informed of all pertinent industry, channel, and product details
Senior Designer + Project Lead
Loren Polster Design Solutions | Remote
Generate creative ideas and skillfully transform them into best-in-class solutions for clients across different channels
Leverage deep experience and an extensive knowledgebase of graphic design concepts, styles, and techniques, in addition to marketing, and technical know-how, to achieve consistent, high-quality design excellence
Maximize the impact of creative concepts by combining innovative technologies and art to communicate ideas and brands
Produce a variety of designs ranging from online graphic content to illustrations, infographics, and promotional materials
Senior Web + Graphic Designer
Miles Technologies | Moorestown, NJ
Oversaw the design and implementation of new websites with custom functionality, navigation, and visual elements
Collaborated with clients, web developers, and content strategists to deliver successful design projects within a set timeframe
Mentored junior and mid-level web designers and taught key aspects of web and graphic design
Leveraged A/B testing, heatmaps, and analytics to thoroughly understand user behavior and improve the user experience
Curated the aesthetics of websites using fonts, images, and more; studied user flows and developed website architectures
Built wireframes, mockups, and prototypes per client specifications that were later transformed into live digital products
Designed digital marketing assets that included social media banners/images, display/remarketing ads, infographics, et al
Orchestrated the design and production of print marketing materials like business cards, brochures, booklets, and catalogs
Senior Designer
Universal Health Services Agency | King of Prussia, PA
Created impactful print advertising, collateral and web designs for 200+ company-owned healthcare facilities in the U.S. and overseas
Pitched design concepts to directors and executives, implemented feedback, and oversaw the entire project journey
Delivered hundreds of client-directed projects under deadline; coordinated effectively with colleagues across departments
Generated advertising materials from conception through completion that included direct mail postcards, brochures, flyers, posters, banners, invitations, cards, envelopes, online advertisements, websites, social media images, et al
Thrived in a high-production, fast-paced agency environment that frequently required oversight of many projects at once
Lead Web + Graphic Designer
Christianbook.com | Peabody, MA
Led a 5-person design team with a focus on creatively motivating each member in addition to managing daily workflows
Spearheaded innovative ad campaigns along with the marketing lead that involved catalog covers, email, and web ads
Met the creative needs of multiple teams: management, web development, internet marketing, analytics, IT, catalog, etc.
Developed full-page graphic email marketing campaigns, re-designed the e-commerce firm's homepage, Endeca tree, and multiple sub-category pages, and created a new mobile website and e-book web/iPhone/iPad application for the company
Championed new technologies by learning about them and identifying all the opportunities and obstacles they presented