Lauren Cecilia Design

Lauren brings extensive experience in web design, combining technical proficiency with a keen eye for detail. She is highly skilled in using Adobe InDesign, the Adobe Creative Suite, as well as Figma to create polished, user-friendly digital assets. Her collaborative approach enables seamless coordination with other designers, developers, content writers, and agencies, ensuring cohesive project execution and timely delivery. Lauren’s ability to integrate diverse perspectives allows her to contribute effectively to cross-functional teams and deliver exceptional design solutions tailored to project goals.

 

Skills

 
 
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Figma

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InDesign

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Photoshop

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Illustrator

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WordPress

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Elementor

 
 

Experience

Studio Director
brightbase | Remote

  • Own and manage studio projects + processes; comprehend the nuances of design and  development

  • Work with designers and developers to successfully execute projects for clients

  • Demonstrate an unwavering commitment to excellent customer service by exhibiting professionalism and responsiveness

  • Cultivate meaningful relationships with clients to understand and fulfill their marketing, brand, and graphic design visions

  • Deliver on client expectations, meet deadlines, and remain informed of all pertinent industry, channel, and product details

Senior Designer + Project Lead
brightbase | Remote

  • Generate creative ideas and skillfully transform them into best-in-class solutions for clients across different channels

  • Leverage deep experience and an extensive knowledgebase of graphic design concepts, styles, and techniques, in addition to marketing, and technical know-how, to achieve consistent, high-quality design excellence

  • Maximize the impact of creative concepts by combining innovative technologies and art to communicate ideas and brands

  • Produce a variety of designs ranging from online graphic content to illustrations, infographics, and promotional materials

Senior Web + Graphic Designer
Miles Technologies | Moorestown, NJ

  • Oversaw the design and implementation of new websites with custom functionality, navigation, and visual elements

  • Collaborated with clients, web developers, and content strategists to deliver successful design projects within a set timeframe

  • Mentored junior and mid-level web designers and taught key aspects of web and graphic design

  • Leveraged A/B testing, heatmaps, and analytics to thoroughly understand user behavior and improve the user experience

  • Curated the aesthetics of websites using fonts, images, and more; studied user flows and developed website architectures

  • Built wireframes, mockups, and prototypes per client specifications that were later transformed into live digital products

  • Designed digital marketing assets that included social media banners/images, display/remarketing ads, infographics, et al

  • Orchestrated the design and production of print marketing materials like business cards, brochures, booklets, and catalogs

Senior Designer
Universal Health Services Agency | King of Prussia, PA

  • Created impactful print advertising, collateral and web designs for 200+ company-owned healthcare facilities in the U.S. and overseas

  • Pitched design concepts to directors and executives, implemented feedback, and oversaw the entire project journey

  • Delivered hundreds of client-directed projects under deadline; coordinated effectively with colleagues across departments

  • Generated advertising materials from conception through completion that included direct mail postcards, brochures, flyers, posters, banners, invitations, cards, envelopes, online advertisements, websites, social media images, et al

  • Thrived in a high-production, fast-paced agency environment that frequently required oversight of many projects at once

Lead Web + Graphic Designer
Christianbook.com | Peabody, MA

  • Led a 5-person design team with a focus on creatively motivating each member in addition to managing daily workflows

  • Spearheaded innovative ad campaigns along with the marketing lead that involved catalog covers, email, and web ads

  • Met the creative needs of multiple teams: management, web development, internet marketing, analytics, IT, catalog, etc.

  • Developed full-page graphic email marketing campaigns, re-designed the e-commerce firm's homepage, Endeca tree, and multiple sub-category pages, and created a new mobile website and e-book web/iPhone/iPad application for the company

  • Championed new technologies by learning about them and identifying all the opportunities and obstacles they presented